Highland Park Ford Lincoln Mercury Superstore

Information Regarding Highland Park Ford Lincoln Mercury's Privacy Practices:
This document describes how this Web site collects and uses data about you. This includes data you provide us, as well as data we may collect about your site usage patterns. This statement pertains specifically to the hplm.com Web site. In addition, this site may provide links to third-party sites not controlled by Highland Park Lincoln Mercury, such as those belonging to third-party vehicle purchase sites or third-party product review sites. It is recommended that you check the specific privacy statements of those sites before providing any personally identifiable information.

Normal Web Site Usage:
The information we collect and store during usage of this Web site is the name of your Internet Service Provider, the Web site that referred you to us, the pages you request, and the date and time of those requests. We use this information to generate statistics and measure site activity to improve the usefulness of customer visits. During normal Web site usage, we do not collect or store personally identifiable information such as name, mailing address, e-mail address, phone number or social security number. During the course of your visit, you may move between this Web site and other third-party web sites. Any information collected at those sites is subject to the individual sites' privacy policies.

Use of Cookies:
A cookie is a small amount of data, which often includes an anonymous unique identifier, that is sent to your browser from a Web site's computers and stored on your computer's hard drive. Each Web site can send its own cookie to your browser if your browser's preferences allow it, but (to protect your privacy) your browser only permits a Web site to access the cookies it has already sent to you, not the cookies sent to you by other sites.

You can configure your browser to accept all cookies, reject all cookies or notify you when a cookie is set. (Each browser is different, so check the "Help" menu of your browser to learn how to change your cookie preferences.)

This site uses "cookies" to simulate a continuous connection to our site. This makes it easier and more convenient for you to find information that may have interested you in a previous session. It also allows us to provide you with a more personalized experience and provide you with information that is relevant to you. These "cookies" contain information about your patterns of site usage and may be connected to personally identifiable information you provide us. They are not connected to any personally identifiable information you may provide any other web site. We may also use data collected through the use of "cookies" for site analysis and design. This information may be provided to our agencies for use on behalf of Highland Park Lincoln Mercury in accordance with our proscribed privacy policy. It is never provided or sold to any other company for that company's independent use.

Electronic Mail Sent to us that Contains Personal Information:
Internet users may decide to send Highland Park Lincoln Mercury personally identifying information, for example, in a message containing information about your Lincoln Mercury product. We will use this information for the purpose identified in the e-mail and to enhance our understanding of you, in order to improve our service to you.

We reserve the right to change our Privacy Policy. A revised Privacy Policy will only apply to data collected subsequent to its effective date. Any revisions will be posted at least 10 days prior to its effective date.